Graves Golf

Take Excuses Out of Your Bag

October 19, 2025 by Tim Graves PGA

By Tim Graves, PGA

This week is the annual PGA Golf Show in Orlando, FL. The show is held each year and attracts thousands of professionals from across the country (and world) to see the new golf attire, golf course equipment, golf clubs and anything else you can imagine associated with the game of golf. Immediately after the show, most golf club/equipment companies release their new lines of clubs for the upcoming year. They introduce them at the show, and put them “on the market” immediately after.

Myself and my staff always attend the show, and as always, spend the days wearing out our feet while making sure to see as much of the new equipment as possible. After seeing all the new equipment and spending many hours taking to the reps about their equipment, it is always a good time to review with all of you how the Graves Golf Academy fits clubs to your single plane golf swing.

First, let’s talk about fitting – or as I call it “Taking the excuses out of your bag”. It is absolutely imperative all clubs in your bag are fit to YOUR single plane swing. As I discuss the different areas of fitting, I’ll explain why each area is so important.

I’ll will remind now (and later) – everyone can get a free fitting through Graves Golf at: https://grav esgolf.com/free-club-fitting/

(Please give me a day or two to respond with your recommendations as some days we receive upwards of 100+ requests for fittings – and each response is personalized.)

There are 6 areas we look to fit clubs to your single plane swing. Length, lie angle, shaft flex, grip size, loft and set make up.

1. LENGTH – The proper length of a golf club for your golf swing is critical. Length of the club is determined by comparing your height to your arm length (wrist to floor measurement). Having the proper length for you for each iron, driver, fairway woods, etc. will allow you to stand the proper distance from the ball with the proper spine tilt (bend at waist). Example – You need to stand 26 inches from the ball (golf ball to toe line) with a 45* spine tilt with a 6 iron. That will allow you to get the golf club on the single plane and allow you to get your arms, hands, etc. in proper position. If the club is too short, you will not have enough room to get the arms and hands in proper position and if the club is too long, the arms will typically be too high and spine tilt improper – causing golfers to swing “around” themselves, rather than “under” themselves (proper). Each club must be the proper length for your height vs. arm length. This is absolutely one of the key factors to getting the club on a single plane – your club lengths must be individualized and optimal for you and your single plane swing.

2. LIE ANGLE – The proper lie angle is as critical, if not more, then length. The lie angle is also determined by your height vs. arm length. When set up in the proper single plane swing position, the leading edge of the club should be FLAT to the ground for you. As the set up position mirrors the impact position, the lie angle should allow the leading edge of the club to be flat to the ground at set up and impact. This will allow the club to “cut” square through the ground at impact. Improper lie angles will cause the heel or toe to dig into the ground with a good swing and the ball will fly dramatically off line. An improper lie angle of only one degree can cause a mid-iron to fly many yards (10 or 20 yards) right or left of the target. The problem is, you will make adjustments in your swing for improper lie angles. Adjustments away from the proper single plane swing fundamentals. The proper lie angle (individualized for your body measurements) is CRITICAL if you want to make rapid and proper improvement in your single plane golf swing.

3. SHAFT FLEX – The proper shaft flex is critical for proper ball flight. Shaft flex can range from Ladies flex to Extra Stiff flex (with up to 17 flexes (graphite) in between). The more flexible the shaft flex, the higher the ball will fly. The slower a golfer swings their clubs, the more flexibility (flexible) they need in a shaft. We can determine swing speed by average distance you hit particular irons and then determine what flex shaft is needed for proper ball flight. For example, an average 6 iron’s equation is 1.77 yards per mile an hour. Meaning – if you hit a 6 iron 150 yards on average, you swing the club around 85 mph. This equates to a mid-Regular flex shaft. This is only an example, but with and individual’s average 9 iron and/or 6 iron distance (and/or swing speed) we are able to fit shaft flex accordingly. Too many golfers hit shafts that are too stiff for them, causing them to try and “lift” their golf shots for added height the shaft is not giving them. This “lifting” causes many problems in the golf swing (casting, over the top, topping the ball, etc. etc..). All because of improper shafting. Also, improper shaft flex typically leads to improper ball position. Golfers that hit shafts that are too stiff for them tend to put the ball too far forward in their stance (to help get the ball then needed height). This can cause a lot of swing issues like lateral slide in golf swing (and eventually shanking the golf ball), over the top move, topping the golf ball, etc… It is CRITICAL to have proper shaft flex as it allows for proper ball flight which will give you maximum distance for each club and allow you to hit the ball with proper flight from proper ball position fundamentals.

4. GRIP SIZE – The proper grip size will allow you to maximize the release of the club and give you maximum distance with this release. Grip size is determined by you hand size. The measurement from the crease at the top of your wrist to the end of of middle finger. Proper grip size allows you to grip the club with “minimal” pressure, enough to keep the club from slipping in the hands, by not too tight causing too much tension in the hands, wrists and forearms which will dramatically reduce leverage angles through impact which will hinder distance and consistency.

* Plus – as you see above, we offer a “specialized” grip (the Graves Golf / Moe grip) with markings on it that will allow you to grip the club exactly like Moe (and check your grip) EVERY time you hold your club. The grip is USGA conformed.

* Callaway Golf installs the Graves Golf grips (our grip) on all clubs ordered through Graves Golf customized to an individual’s hand size. And these grips are installed, etc. at NO extra charge to you the customer.

Proper grip size is critical to allow for optimal feel and control of the golf club and thus allows for maximum leverage in the golf swing and optimal release. This will allow you to optimize distance and control in your golf swing.

5. LOFT – Industry average has a 4* to 5* separation in loft between the irons/clubs in a set. This, and the length of the club, are what give the golf clubs different distances when you hit them. On average (for the average golfer), with proper length and loft, there is around a 10 to 12 yard separation between clubs (ex. you hit 9 iron 110 yards, you will hit 8 iron 120 yards, etc.) This is an average.

Loft becomes a big factor in the fitting process in a couple different areas:

* Driver – it is absolutely necessary to get the proper loft on your driver to give you maximum flight and roll of your driver. The biggest factor determining what loft you need is your swing speed (listed above how calculated, etc..). Too much loft will lead to hitting too high and minimal roll, too little loft will lead to lose in flight distance. Too much or too little loft will cause loss of distance with your driver.

* Fairway woods – it is necessary to hit fairway wood(s) with enough loft that fit your swing speed/game. For most, they should not be hitting 3 woods (around 15* loft) off the ground as it is not enough loft to give them maximum fly. It is recommended you swing the driver at least 90 mph in order for you to hit a 15* fairway wood. Most golfers (average golfer) should hit a 4 or 5 wood (18* or 19*) fairway wood as the longest club off the ground. They will actually hit this club longer than a 15* club as the added loft will give them the optimal fly (and roll).

* Hybrids/Rescue Clubs/Utility Clubs – these clubs are long iron replacements. They have the needed loft and wider sole (than equivalent iron) that will allow golfers to hit the longer clubs (less lofted clubs) in their bag with the needed height and distance to be able to hold greens, etc… Average golfers, hitting their 6 iron 150 to 160 yards should hit a 3, 4 and 5 hybrids (not long irons) to give them the optimal flight and ability to hold greens with the longer clubs. All golfers need to have their club (set make up) set to their game. Some might even consider playing # 6 and 7 hybrids… Hybrids have become more and more popular in recent years.

* Wedges – loft of wedges need to be set to maximize an individual’s short game. There should not be uneven gaps in loft between the different wedges. Meaning – if you carry 3 wedges (Pitching, Sand and Lob) – maybe a 6* to 8* gap between wedges. If you carry 4 wedges (Pitch, gap, sand, lob) – 4* to 6* separation, etc… Optimal scoring in golf is set up with the short game. The short game is optimized with even gaps between your wedges.

6. Set Make Up – The proper set make up is individualized for each golfer. It is recommended according to individual’s:

* Swing Speed (distance they hit clubs)

* Divot pattern (Divot/No Divot) – Less divot, wider sole club recommended

* Golfer’s physical condition (injuries vs. body problems, etc… Examples – arthritis, chronic back problems, etc.)

* Need for “feel” in the clubs vs. “forgiveness” in the clubs (or combination)

* General golf ability (new golfers vs. experienced golfers)

* Others (there are other factors we consider when recommending clubs – (for example – young golfers – how much will they grow, etc.)

These are the main areas we focus on when we fit a set of clubs to an individual’s golf game.

Whether looking to fit/replace a single club to an entire set, from a putter to a driver to your irons, wedges, etc.. it is ABSOLUTELY CRITICAL that the club(s) is fit to YOUR individualized swing and single plane specifications.

An UNfit club will hinder your improvement process, an UNfit club will hinder your golf game, an UNfit club will not allow you to reach your potential, an UNfit club can and many times will actually physical hurt you (tendonitis in elbows and wrists are many times causes and exaggerated by club with improper lie angles), and UNfit club is basically worthless to you. I don’t care how much you spent for the golf club(s) – if they are not individually fit to you – they are worthless to your game – and worse than that, can and many times will actually “hurt” you.

Graves Golf has a custom fitting program established with most major manufacturers in the golf industry. And many of the manufacturers install our grips in their custom department (no other instruction group can say that….). We have worked VERY HARD to set this customizing system up for our customers, students, etc. anyone interested in the single plane golf swing.

Also, because of the amount of equipment we sell from each manufacturer, we are many times offered equipment at a reduced rate for our customers. We are always able to match industry pricing and many times able to beat the pricing. We are also many times able to offer clubs at a significantly reduced price. Please watch our newsletters (bimonthly) for these specials – as they typically don’t last long as many are interested in these special pricing.

Customization done at the manufacturer is free through Graves Golf, there is no added cost for the Graves Golf grips installed and customized at the manufacturers. Plus, there is no shipping charge (within US) and no tax (outside of OK) through the Graves Golf.

To get a FREE individualized custom fitting please go to: https://gravesgolf.com/free-club-fitting/

(Please give me a day or two to respond with your recommendations as some days we receive upwards of 100+ requests for fittings – and each response is personalized.

If you would like more information about custom fitting, questions about your clubs, about any new or old equipment on the market, etc… etc. please don’t hesitate to email timg@gravesgolf.com or timkgraves@aol.com any time.

Distance – How to Add, Maintain & Limit Loss (Part 2) – (I was the Guinea Pig…)

October 5, 2025 by Tim Graves PGA

By: Tim Graves, PGA

This week, the newest Single Plane University class launches … Speed Optimization.

In fact, I was the guinea pig for the test program and was able to regain swing speed I thought was gone forever.

After a few short weeks, I had regained 10MPH and started to win my PGA sectional events again …

I worked with Chris Henning (TPI / Graves Golf) with a Speed Formula designed to increase speed, maintain speed, and limit loss of speed over time.

I could not have won those events without putting in the work and benefiting from this increase.

The reality is that every decade, golfers lose 5–7 mph of swing speed — that’s up to 20 yards gone forever.

But, Speed Optimization isn’t just about adding yards — it’s about maintaining your power as you age, so your swing never gets old.

With the right training, you can rewind your biological swing age by 10 years, regain lost distance, and even hit it farther than your younger self.

To see more information about Speed Optimization Single Plane University: CLICK HERE

To view Speed and Distance Plane Talk: CLICK HERE

One of the most common questions we receive (seems every day) is “How can I get more distance?”

There are three areas you can work on / improve to help you get more distance on all your golf shots. Or at least maintain and LIMIT loss of speed over time…

And, all of these, you can and SHOULD work on over the fall / winter (training sessions) (all year long, but “hyper focus” in offseason if possible). Why? Because we tend to limit activity over the winter. This is a great time to increase your activity and limit the typical distance loss over the winter and potentially ADD distance over the time you usually loose distance.

Those three areas are:

Club / Driver Technology and Fit
Flexibility and Strength
Swing Technique

Let’s break down each area a little.

1. Golf Club Technology an Fit

Drivers – A few years ago, the USGA put together a set of rules limiting how much a golf ball can “rebound” off the face of a driver (a vague description) – thus putting a limit on the distance of the drivers. Since then, the golf industry realizing they can no longer make drivers that can hit it further off the face, have been working on technology that has made the “big” headed drivers more aerodynamic (thus less air resistance in the golf swing) and more prominent sweet spots on the face.

Older technology drivers had sweet spots the size of a dime (some smaller), newer technology drivers have sweet spots the size of half dollars (some even bigger). What that means is balls hit slightly off the middle of the club face will travel much further now.

And the key is the “average driving distance” you have, not the “one” you catch that happens to fly a long way. Meaning, if your sweet spot on the driver is large and you miss hit a few shots (or more) around off the middle of the club face, you will still get good/more “average” driving distance. Meaning, overall you will have less club into the greens, etc. etc.

Other clubs in bag (fairway woods, hybrids, irons, etc..) – Club companies have worked on optimizing all clubs in bag for distance by:

1 . Lowering center of gravity which allows golfers to hit balls higher with ease and thus getting more distance.

2. Increasing size of sweet spots on all clubs so miss hits will go longer.

3. Decreasing shaft weight and still keeping high integrity of the shaft. In other words, can now get light weight shafting in all flexes that are durable and will last a long time. Decreased shaft weighting will increase swing speed (with those clubs) and increase distance.

In the past few years, all clubs in bag have become SIGNIFICANTLY longer and more forgiving. Hopefully making the game easier for golfers by allowing clubs to be hit longer with ease…

Club Fit – All clubs in your bag MUST be fit to you and your single plane swing PERFECT or you will limit / loose distance. An improperly fit club can hit toward the heel, toe (improper lie angle), can hit off center (improper length), can have improper weighted (too heavy) shafting, have improper grip size, etc… Any of these issues can and will dramatically limit the optimal distance for your club(s). Your clubs MUST fit you to optimize your distance in those clubs.

So, if you are looking to maximize or increase distance – you need to have clubs that are “modern” or at least less than 2 or 3 years old and are fit to you PERFECT. These newer clubs have large sweet spots, lower centers of gravity, lighter high quality shafting, and have the highest technology for the least amount of wind/club head resistance in the golf swing.

If you have not been custom fit for your single plane swing, please go to: https://gravesgolf.com/free-club-fitting/

(It is a free service – submit form and we will reply with your custom fittings, recommendations, suggestions, etc..)

2. Flexibility and Strength

The 2nd area to focus on with distance is flexibility and strength. And in that order. Too many worry about strength and not flexibility. Being strong with good, or great, flexibility “allows” you to get in positions in your golf swing to hit the ball with reasonable distance.

As we get older, we loose our strength and more importantly our flexibility, when we start to loose our elasticity, we can no longer create certain angles in the golf swing that will allow us to create “leverage” in the golf swing which in turn produces speed and distance. Lose of knee, hip, shoulder, arm, wrist, hand, etc.. flexibility and strength will all potentially decrease distance (with all clubs).

These are the different areas you need to consider when looking to increase / maintain / minimize the loss of speed over time.

Flexibility
Balance
Power and Strength
Speed & Accelerator Producer Upgrades
Pre-Round Warm Up
Checklists and Tracking to Monitor Speed Increase or Maintainence

All these areas must be worked on, monitored and / or maintained to increase speed, maintain the increase and to decrease the loss of speed over time.

3. Swing Technique

A crucial factor to get more distance is to improve your technique. It is always interesting, one of the things we do at all our schools and camps is to measure our students swing speed. We then correlate it to their driver swing speed and the average distance they should be hitting their driver. For most (those that swing 85 to 90 mph), they should be hitting their driver 230 to 240 yards (with a little roll).

For most, when they find out how far they should be hitting their driver with the speed they currently have, they are shocked. Why are they hitting it so short compared to where “their potential” says they should be hitting it? Because of technique. They are not hitting the golf ball off the “sweet spot” of the club with a “direct hit” from the club that is on the path.

In other words, they are hitting “glancing blows” that is creating side spin which is limiting or reducing the distance they should be hitting your clubs.

Working on swing technique – working on getting the club on the proper single plane / path, with a square club face through impact and ultimately, limited to no side spin, will give you the maximum distance.

In conclusion, to answer the all too common question, we get from so many of our students / customers:

How can I get more distance?

(Or as important, how do I maintain and / or limit loss of distance with age..)

Answer:

1. Obtain new / modern clubs that FIT YOU PERFECT that has the highest technology for increased sweet spot, low center of gravity, limited wind resistance (aerodynamic), proper shaft weighting and length, perfect grip size for you, etc..

2. Work / continue to work on flexibility (especially over the “off-season” months when so many loose elasticities because of an increased static lifestyle), work on balance and strength, work on a pre-round warm up routine, etc…

3. Always work on improving your technique to maximize the optimal hit on the ball with limited side spin and enhanced sureness of hit.

Be watching our next upcoming SINGLE PLANE UNIVERSITY – SPEED OPTIMIZATION

To see more information about this program: CLICK HERE

A 6 week program designed SPECIFICALLY to help you increase speed, maintain speed and limit loss of speed over time.

Please feel free to contact me anytime at timg@gravesgolf.com with questions, comments, etc.

PROCESS = FREEDOM & RYDER CLUB OBSERVATIONS

October 5, 2025 by Tim Graves PGA

By Tim Graves, PGA & Bob Ciminera

From: Bob

Many thanks to you (Paul Monahan), Tim, and James for an excellent AI School last week. The technical teaching and the constant encouragement were very motivating to me in my quest to improve my game.

To answer your questions:

1. My key insight was that Process = Freedom. Starting with the word Trust followed by the Big Ideas you listed above … gave me an immediate feeling of liberation as I worked on my game all the way through the short game school last week.

2. With respect to the Ryder Cup, I had the privilege of being invited by one of my suppliers, DP World, to be a live pectator over the weekend and flew from the Short game school to be there on Saturday. I spent about 5 hours at the match until I decided that was enough and watched the rest on TV!

My key insight was in alignment with what Tim said during the AAI school. There was more pressure at this event for these guys than any other event. The crowd was every bit as loud and rude as expected. Great shots by the US were cheered loudly but shots that on any other day would be excellent were heckled by the crowd as if they could do better.and that was for the home team. The reverse was true for the Europe team, bad shots were cheered and good shots …well … that quieted the crowd. Creating an ironic motivation for the away team !. Of course that did not shut up some of the more vocal, and drunk participants which I mostly spared myself of by leaving at 230PM. The only saving grace perhaps was that the cheapest beer was $16.

It was clear that the Europeans as a group were better prepared to deal with that. It seemed that the US preparation had the effect of increasing pressure on the team and ultimately overwhelmed whatever processes they had as they got up to make a shot. There were many examples of this, the most obvious one was the missed birdie putt on Sunday that was left short for the match.

Viktor Hovland provided one of my favorite quotes from an interview before the match which exemplifies the learnings from the AAI school: When asked how he felt about the hecking at the match, he said “There’s going to be some comments here and there. They won’t really come close to the thoughts in my own head.”

I felt bad for Viktor Hovland that he had to withdraw especially in light of Tim’s connection but at least he contributed to a winning Ryder cup team.

Finally, I would love to see Tim and you do a podcast with your insights on the match similar to what you did for the Masters.

Thank you again for a wonderful program. I had high expectations and you, Tim, and James and the Graves team exceeded them.

Very much appreciated!

Best regards,

Bob Ciminera, AAI (Mental Game School) Alumnus

Moe Norman’s Lead Thumb – The Long and Short of It

April 29, 2020 by admin

The lead hand grip is more than just where you place the club in the hand. How you place the hand is just as important. If the golf swing were a jigsaw puzzle, I would consider the lead hand position my final piece.

When I first learned Moe’s Single Plane swing, was always intrigued by how comfortable he appeared at address. He was neither relaxed nor was he tense. it seemed that he was both. His lead arm was straight and rod-like as it aligned and extended with the club. His trial arm was straight but more underneath and soft.

The tilt of his body created a perfect alignment of the club to his lead shoulder as he lead arm extended. Much of his lead arm alignment was related to his unhinged or ulnar deviation and lead thumb positioned down the grip.

Here is a picture of the Single Plane address where you can see the extension of his lead arm.

And how the hand is positioned when holding the club.

When the wrist is in the proper position, there should be no stress on the top of the wrist due to the extended lead thumb position. The thumb is long but not extended too far down the shaft. There is a gap between the thumb and the knuckle of the index finger where the fingers are tightly wrapped together under the club.When the wrist is in the proper position, there should be no stress on the top of the wrist due to the extended lead thumb position. The thumb is long but not extended too far down the shaft. There is a gap between the thumb and the knuckle of the index finger where the fingers are tightly wrapped together under the club.When the wrist is in the proper position, there should be no stress on the top of the wrist due to the extended lead thumb position. The thumb is long but not extended too far down the shaft. There is a gap between the thumb and the knuckle of the index finger where the fingers are tightly wrapped together under the club.

The extended thumb and wrist position at address translate into the proper hand action at the top of the backswing where the hinge of the hands leverage and support the club.

Another view of the hand position at the top of the backswing shows the pressure in the trail hand as well.

When the hands are positioned correctly they can work together and hinge correctly to the top of the swing. This allows the club face to move correctly where it moves in rotation with the lead arm.

Achieving the ideal lead hand position was the final piece of my Single Plane puzzle. With a little attention to the detail of where you place your lead hand, it might be your final piece too.

You can find out more about the lead hand position and every detail of the Single Plane Golf Swing in my latest DVD product, The Domino Effect – Back to Basics.

The Domino Effect – Back to Basics DVD

Moe Norman’s Lead Thumb – The Long and Short of It

April 22, 2020 by admin

Here is a picture of the Single Plane address where you can see the extension of his lead arm.

And how the hand is positioned when holding the club.

The extended thumb and wrist position at address translate into the proper hand action at the top of the backswing where the hinge of the hands leverage and support the club.

Another view of the hand position at the top of the backswing shows the pressure in the trail hand as well.

When the hands are positioned correctly they can work together and hinge correctly to the top of the swing. This allows the club face to move correctly where it moves in rotation with the lead arm.

Achieving the ideal lead hand position was the final piece of my Single Plane puzzle. With a little attention to the detail of where you place your lead hand, it might be your final piece too.

You can find out more about the lead hand position and every detail of the Single Plane Golf Swing in my latest DVD product, The Domino Effect – Back to Basics.

The Domino Effect – Back to Basics DVD

Successful and Satisfied Students – Graves Golf’s only Mission

December 27, 2019 by admin

If I had to summarize the success of Graves Golf this recent testimonial says it better than I ever could – and makes every bit of our efforts worthwhile.

Hi Tim,
I am going to send you two emails. The second has to do with my swing trainer. But before I forget to do this, I want to say a couple of things. I attended the one day single plane training in Anaheim with Pat on September 27th. And I just followed up with another one on one session with Pat on Tuesday, Christmas eve. I was the only student at the all day session. At first I was concerned about being the only student, but I just wanted to tell you what a fantastic time I had. This experience was supplemented by my 2nd session just a couple of days ago. I wanted you to know, which I am sure you do, that I think Pat is tremendous. He is smart, patient, funny and absolutely a tremendous representative of your golf philosophy and your company. Time literally flies by when I am with him. He constantly refers to you and to Todd regarding the positions, the process, how to practice, how to score better, etc. You have a great person in Pat working for you. And of course, he has no idea I am writing this to you. On a 2nd note regarding using your system. I picked up golf again exactly 20 months ago when my then 19 year old son stared working at a local golf course. I had played in my early 20s, but stopped for over 30 years when I started my company. I am now 65 and am an absolute fanatic of the game. I tried multiple different web training sites and took lessons from a pro on how to increase my swing speed. All of these were not only not helpful, the swing speed coaching just about ruined my low back. I stumbled across one of Todd’s YouTube videos regarding how a shorter backswing will produce better results. From there, I have completely adopted the system. I now regularly hit the ball further than I have ever done in the past. I make much better contact and much more consistent contact that I have ever been. I see improvement in my swing almost weekly. My scoring still sucks, but I am beginning to focus much more time on my short game, so I know the results will come. I know everyone says to concentrate on your short game, but when you are hitting every drive less than 200 yards, as I perviously was, you have to improve that part of the game as well. I truly love hitting golf balls now. I have so much more confidence that I will make solid contact and the ball will go (for the most part) where I am aiming, that the overall confidence in my game just keeps rising. Thank you and Todd for this. It is a great system, your videos and all of the content on the web site and YouTube are great as well. If you ever need a reference, I’m your man. Cheers,Nelson Greenwood

I am proud of the Graves Golf team is always working to help our students find their fastest path to great golf. As the earth makes a final rotation for 2019, it makes for a great time for reflection. Speaking of rotation, let’s go full circle to the beginning of the year and review five great moments.

7. The Feeling of Greatness – 28 (more) Interviews

Heading into our second year of production, the Feeling of Greatness Documentary is entering into Post-production after the team, lead by Barry Morrow – Academy Award writer for Rain Man and Producer Nathan Edwards, acquired twenty-eight additional interviews of Moe’s family and friends. You can find out more about the Moe Norman Documentary at www.thefeelingofgreatness.com.

Website: http://www.thefeelingofgreatness.com

6. The AAI Golf School

With the help of Paul Monahan, Graves Golf’s Performance expert, the Alert Attitude of Indifference School (AAI) has become one of our most popular offerings. Here is what students are saying about the GGAAI school:

Student: Rich R.

Just a short note of appreciation to Paul, Chandler, and yourself for a wonderful experience at the recent Alert Attitude of Indifference school in Phoenix.
You recall that I questioned the value of the school and was not certain that it was worth the time or money.
The exercises, drills, and practical applications were extremely valuable to apply immediately and build on in the future.
If anyone is doubtful about the value of the training – I suggest they visit with some of the folks who have attended the school.
A former doubting Thomas
Again thanks for a wonderful experience
Rich R

Student: Jack G.

I am a 69 year old low teen handicap golfer who is “stuck” to get the next 5-6 shots off my handicap. If frustration and confusion are part of your game, the tools acquired at the AAI School instructed by Paul Monahan with assistance and coaching from Tim Graves and Chandler Rusk – May be for you………I now have a toolbox that will provide me the skills to get out of my own way (Stop Overthinking), replace frustration with gratitude and get back to the basic concept of why I took up the game 40 years ago – To Have Fun!!! Isn’t that why Moe was so successful? Because he “played the game” and had fun!!
You will leave this school with a new appreciation of yourself, your life and your golf game.
Jack G
To find out more about the next GG AAI School – you can visit the school pages here: http://moenormangolf.com/schools/2-day-alert-attitude-of-indifference-school/

5. Todd Graves YouTube Channel

Moe Norman and the Single Plane swing expand to YouTube this year with the Todd Graves Channel. The channel gained over 10,000 subscribers in just four months. The channel is a great creative outlet for teaching people about the uniqueness of the Single Plane instruction.

http://www.youtube.com/c/ToddGravesGolf

4. Excalibur and H3

On a mission to help golfers lower their scores by improving the most important scoring part of the game, Tim Graves developed the Excalibur and H3 putting trainers designed help you implement the Graves Golf fundamentals.

Purchase it here: http://bit.ly/2MxCBVV

3. The Swing Thing

This year Graves Golf Introduced the Swing Thing – a product designed to teach the proper sequence of the golf swing and one of the most difficult parts of swing motion – the release. It is impossible to swing the “Thing” incorrectly. The design helps you feel swing plane when you Plane the Chain.

Purchase it here: Right Handed: http://bit.ly/39mfMOO Left Handed http://bit.ly/39kVa9i

2. The Single Plane Life

Why do you play? Is golf important to you? This year we introduced the Single Plane Life. The Single Plane Life is a life where you have fun playing golf again which makes you enjoy your time playing golf. Great golf, fun on the course and with friends, this is the Single Plane Life.

See Tim’s video here: https://www.youtube.com/watch?v=g0qCxxD2xJg

1.The Acquisition of Moe Norman

This has been an exciting year for Moe Norman as well. For the past twelve years, the Moe Norman brand has been in great hands thanks to Graves Golf. After a brand purchase arrangement with the Moe Norman Estate, Graves Golf has acquired all of the intellectual property rights to Moe Norman. Now the future is in our hands as well.

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